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Tech

As sales fall through, what's next for Twitter?

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Opening sequence

Tech

As sales fall through, what's next for Twitter?

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COMING UP:As sales fall through, what's next for Twitter?

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Transcript

00:00:01
>> Twitter losing its final bidder Friday when CEO Mark Benninghoff of Salesforce said that the company wasn't the right fit. I'm Liana Baker with Reuters in San Francisco, where the talk is about what's next for Twitter and its CEO, Jack Dorsey. One analyst we spoke with said that investors may pressure Twitter to figure out its management plan.
00:00:24
Jack Dorsey is not a full time CEO, he's also the CEO of Square, another company that he founded in digital payments. Twitter's in need of a turnaround, turnarounds involve a lot of attention. And there's some questions about whether Dorsey's distracted. The problem is, despite having Dorsey back at the helm and different initiatives, like a lot of live video and streaming and media deals, it has struggled to turn a profit.
00:00:51
Its user growth, while still at over 300 million, so nothing to sneeze at, has been sort of in the shadows of Snapchat, which is faster growing, Instagram, Facebook. While Twitter has its work ahead of it trying to find growth, it's declining stock price could actually help it potentially find a buyer in the future.
00:01:13
This time around, its valuation was too high. Should it fall further though, suitors could always reemerge. This may not be the last we've seen of a potential sale of Twitter.