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World

Samsung buys Harman in $8 bln smart car push

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World

Samsung buys Harman in $8 bln smart car push

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COMING UP:Samsung buys Harman in $8 bln smart car push

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Transcript

00:00:01
>> Samsung's biggest ever buy locked down on Monday. The South Korean tech giant snapping up U.S auto parts company Harman for a cool $8 billion. Harman is a top name in audio, but it also ranks high for so-called connected cars. Think computer dashboards and impact detection sensors. For Samsung, the move marks a major push into auto related tech and that may not be a surprising choice.
00:00:26
Google and Apple are rapidly developing their own vehicle technology and Samsung's behind both when it comes to in-car entertainment and software. Then of course, there's the fact that mobile business is still suffering, after a disastrous recall its of its fire prone note 7 smartphones. Positioning its self as a supplier with the help of proven brand name like Harman, may help Samsung map up new territory, as automakers increasingly rely on smart technology to stay ahead.
00:00:54
It could also provide an avenue for its selling its own memory chips. Part of the business behind its earlier massive success in the mobile world.