>> Jumpin' Jehoshaphat! #Millarworld is trending in Twitter! Popular comic book publisher Millarworld, run by Scottish writer Mark Millar and his wife Lucy, scooped up by Netflix Monday in the the streaming service's first ever acquisition. CEO Reed Hastings paying an undisclosed sum for the company behind Kickass and Kingsmen.
>> Come with me.>> Titles that went on to become major motion pictures. Reuter's Los Angeles correspondent, Lisa Richwine.>> Netflix is getting into the franchise business, like a lot of Hollywood studios. By buying Millarworld, what they're buying are characters and storylines that they can turn into TV shows and movies similar to what Disney has done with Marvel and other properties.
>> Millar himself referred to as a modern day Stan Lee, the creative force behind Marvel, by Netflix's head of content. While Kickass and Kingsmen will not be part of the deal, they're already locked up by other studios. There's lots more to mine in Millarworld.>> There's a whole stable of other comic books and other, not just superheroes but other characters.
They have sci-fi series, fantasy series and real life characters, people without superpowers that are part of his creations.>> The question will be whether Netflix, already reportedly saddled with, Jumpin' Jehoshaphat!, $20 billion of debt from content development will turn Millarworld titles into streaming shows. Or costlier blockbuster feature films in order to better compete with Marvel.
Which spans up to $250 million on each of its movies.