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COMING UP:Share Opener Variant 1



>> Robots and self driving cars are the darlings of technology conferences these days. But the chips that make them work come from a company you may never have heard of. That is unless you're a gamer. I'm Alexandria Sage in Las Vegas at CES, the technology conference. Nvidia has the world's largest gaming platform, and it is behind all the games that you love to play.
But gaming is only a $100 billion industry. Much more attractive for the Silicon Valley company is the transportation industry, a $10 trillion industry where Nvidia is increasingly taking share. Tesla, Audi, Uber, these are the companies that Nvidia is partnering with. They say the work with over 300 companies that are creating sensors, software, hardware for self-driving cars.
And all that focus on self-driving cars has helped boost Nvidia's stock. They're now the third best performing stock in the S&P 500. Jensen Huang is the company's affable CEO always dressed in a leather jacket, who actually is a car aficionado with multiple Teslas to his name. He showed at the conference with how Nvidias processors are getting more powerful and yet smaller.
And these are the processors that will drive the artificial intelligence in the self-driving cars of the future.