Alexa, ask the Church of England to read the Lord's Prayer.>> Our Father who art in heaven.>> Yes, that's Amazon's Alexa device leading Britain's Archbishop of York in prayer.>> Welcome to the Church of England. The Church of England's set itself up with the virtual assistant. In addition to praying, it can also offer practical information for worshippers if they ask, such as details on local churches, or more existential questions like who is God?
>> Who is the Archbishop of York? John Sentamu is the 97th Archbishop of York.>> I'm Reuters' Matt Larotonda, and, yeah, this is a bit gimmicky to some people. But for the Church of England, this is part of a much bigger online campaign, because they're losing numbers and very fast, so it's a matter of survival.
Church of England attendance has dropped 14% since 2006 to less than 740,000 people. And in smaller communities, there's almost no children attending at all. But the church says they reach about 1.2 million people online every month. This isn't the first religious application for Alexa. It can already do things like read the Bible or the Koran.
But while brick and mortar churches close, Alexa might be a little part of the Church of England's salvation.