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walk around and JC Penney and you'll notice an air of confidence not felt in a long time department store they had one foot in the grave just a few years ago showing signs of further progress Friday I'm congregations in New York shares of JC Penney starting at least fifteen percent the company is so confident in this thread around Dennis that it expects to see it first annual they'll gain in five years a rare bright spot in a globally cars for miles American retailers , the rosy outlook follows the politics , Esther handbags home goods footwear all the top of shoppers list according to the company auditing products are pressured to core going over particularly well with middle income shoppers Knowlton annual take home pay of about sixty thousand dollars leading the charge that bad news or other department stores like Macy's Kohls and Nordstrom which announced disappointing are lower quarterly sales for the same period bubble all of JC Penney's recent successes there are still things to worry about it online and mobile presence remains lacklustre compared to rivals like Macy's investors however believe new CEO Marvin Ellison is on the right track and a rewarding the stock with a forty four percent search