>> High speed, high performance and environmentally friendly. This concept car, Project Black S, is from Infiniti, Nissan's premium brand.>> I'm Reuters reporter Carroly here at the Geneva Motor Show, where Nissan is really trying to stand out from the crowd in the luxury sector. Now they're not just focussing on a sporty exterior, they want to match speed with green technology.
Employing a hybrid electric drive, its engine is powerful and emissions are low.>> People have the impression that environmentally friendly technology are in contradiction with performance. And we really absolutely are convinced of the contrary. Electric engines, plugin hybrids are extremely powerful.>> The concept car is a collaboration between Infiniti and Nissan's Alliance partner Renault, as well as its F1 racing team.
Another household brand going upmarket at this year's show, is Ford Fiesta. Its ST model is a high-performance version of one of Europe's most popular cars.>> How we keep evolving, it is just making it better for customers. So the interior is larger now. We have more technology. We have a flat screen, eight inch flat screen inside now.
>> The auto industry is facing big changes with the rise of electric vehicles, automated driving, and car sharing. But as Ford is hoping to prove, it's not always about new models. Sometimes it's just about giving old favorites a bit of a facelift.