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00:00:02
>> From distant and threatening to friendly and even cute. Ever since Kim Jong-un's meeting with South Korea's leader in April, he's going through a major image change in the South. In and out, cafe has been serving drinks decorated with Kim's smile. They're one of the few businesses that are taking advantage of the supreme leader's rocketing popularity.
00:00:22
>>
FOREIGN]
> It's a slaved society from the supreme leader. Other than the supreme leader, there are slaves, even the officials.
00:00:43
>> When I asked Seoul residents about Kim Jong-un last year, when there were high tensions on the Korean peninsula because of missile launches and nuclear test. At that time it was hard for me to find someone who could tell me about the positive side of Kim Jong-un. There were many people rejecting or avoiding giving their comments on Kim.
00:01:03
But after this summit, it seems many people started expressing and speaking off. South Koreans are no longer hesitant about commenting on Kim Jong-un.>> Analysts told Reuters, Kim went out of his way to diffuse hostility during his recent appearances. And image consultants say, he effectively use the quote, power of the smile to his advantage.
00:01:25
But not every one is happy with Kim's popularity boost. Lee Min-bok, a defector from the north has been distributing leaflets about Kim Jong-un's human rights abuses in North Korea. He says the country hasn't changed.>>
00:01:46
>> In any case, many South Koreans are still trying to process their confused feelings about the North's leader. A man that until recently threatened to destroy Seoul