>> In Hollywood there's Easy Rider, Winona Ryder and now an inclusion rider.>> Ladies and gentlemen, inclusion rider.>> Leaving many to scramble on search engines to find out what exactly an inclusion rider is, after Frances McDormand dropped the term in her Best Actress Oscar speech. McDormand herself in the dark until recently.
>> I just found out about this last week.>> As explained to Reuters Monday by Civil Rights Attorney Kalpana Kotagal, one of its creators, an inclusion rider is a clause big stars can add to their contracts to ensure diversity in films. Co-crafted with social scientist Dr Stacy Smith of the University of Southern California, it forces casting directors to hire more women, racial minorities and LGBTQ and disabled people for smaller speaking and background roles in numbers that more accurately reflect their representation in society, hopefully making hashtag movements like #OscarsSoWhite a thing of the past.
>> The whole idea of women trending, no. No trending. African-Americans trending? No, no trending. It changes now, and I think the inclusion rider will have something to do with that.>> And while attorney Kodagal says the rider has been making the rounds in Hollywood, she was blindsided by McDormand's shout out, albeit happily so.
Merriam-Webster tweeting shortly after McDormand's speech that inclusion was its top search of the night, with feminism and rider rounding out the top five. Despite the night's cause celebre, this year's Oscars rode into the sunset with just 26.5 million viewers, its worst rated ceremony to date.>> But if I fall over, pick me up, cuz I've got some things to say.