FIRST AIRED: October 20, 2018

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00:00:00
>> With the country careening toward contentious midterm elections, candidates and their backers are turning to nasty ads, hoping to rile voters into action.>>
INAUDIBL
] by an illegal->> Reuters correspondent Maria Caspany.>> A lot of them seem to have a pretty aggressive tone, a negative tone. A more tribal tone, really targeting a certain audience looking to get their message across.
00:00:23
>> In Arkansas this week, a radio ad supporting Congressman French Hill started to air.>> White Democrats will be lynching black folk again. Honey, I've always told my son. Don't be messing around with that. If you get caught, she will cry rape.>> Hill said, he did not support the ad.
00:00:38
In Pennsylvania, State Senator Scott Wagner, issued this threat to his opponent.>> Because I'm gonna stomp all over your face with golf spikes.>> In California, Ohio, and Virginia, candidates and their supporters cast their opponents as terrorists.>> Selling out Americans?>> And in Arizona, a local lawmaker's six siblings urged voters not to reelect their brother.
00:00:58
>> Paul Gosar's my brother.>> My brother.>> And while both parties have taken jabs, an analysis by the Wesleyan Media Project found that between September 4th and October 1st, more than a third of Republican candidates sponsored negative ads in Senate and House races. Twice as many as their Democratic opponents in this election cycle.
00:01:17
>> Digital ads in general cost less than broadcast ads, and so even groups with fewer resources are able to put out content that can potentially have a great impact.>> And the Muslim Brotherhood>> Attack ads are nothing new, but this year's crop made little effort to hide their candidate's rage-
00:01:32
>> You know, I'm sick and tired of these negative ads.>> A coarsening discourse some attribute to US President Donald Trump.>> Any guy that can do a body slam, he's my kind of->> The surge in ads using violence and racial overtones comes as Democrats are trying to take back the House and possibly the Senate.