FIRST AIRED: September 16, 2018

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00:00:00
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00:00:02
London Fashion Week has got off to a good start, and that's thanks in part to some good economic news. I'm Reuters entertainment reporter Jayson Mansaray in London. Recent market research by
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said that the women's clothing market grew by 3.2% in the last year, contributing almost 30 billion pounds to the British economy.
00:00:21
And that comes at a time when retailers and fashion designers are moving away from using fur. According to the British Fashion Council, London is the first out of the big four fashion weeks, which includes Milan, Paris, and New York, to be officially fur-free. Now, kicking things off on the catwalk was Irish designer Richard Malone.
00:00:41
He brought flowing patterns with embroidery and lace to the catwalk, using bright colors like electric pink, yellow, and blue. While Turkish designer Bora Aksu found inspiration from a Romani poetess, using floral prints with lace and embroidery. Pam Hogg brought statement headpieces to one of the more eccentric shows on the catwalk.
00:01:07
But possibly the most anticipated show of London Fashion Week will be Burberry. That's because this is the first collection under their new chief creative director, Riccardo Tisci, and also seeing Victoria Beckham in London, who comes after ten years in business.