FIRST AIRED: June 11, 2015

Nice work! Enjoy the show!

×

You’re busy. We get it.

Stay on top of the news with our Editor’s Picks newsletter.

US Edition
Intl. Edition
Unsubscribe at any time. One click, it’s gone.

Thanks for signing up!

We've got more news

Get our editor’s daily email summary of what’s going on in the world.

US Edition
Intl. Edition
Replay Program
0:00
0:00
More Info

COMING UP:Share Opener Variant 1

×

Transcript

00:00:00
nike scored a billion dollar contract to outfit the n. b. a. wednesday in a highly coveted eight year sponsorship deal the swatches taking over from adidas which had been the n. b. a. is outfitter since two thousand six , i. d. has announced earlier this year that it would not renew its contract nike is set to take over the basketball court in twenty seventeen and will become the first partner to have its logo appear on n. b. a. uniforms , wallstreet journal reports that nike already dominates over ninety percent of the basketball footwear market this deal only expanding its reach