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COMING UP:Share Opener Variant 4

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Transcript

00:00:02
>> In China, eight's a lucky number, and Apple may be hoping the next iPhone can count on that good fortune when it launches on Tuesday. Ever since the company hit a home run with the iPhone 6 in 2014, it's seen six straight quarters of declining sales in the world's largest smartphone market.
00:00:18
But with the iPhone 8 said to sell at a higher price, as Reuter's
INAUDIBL
] reports Chinese shoppers may skip this year's model.>> Lot's of supply chain experts expect that this phone is gonna be over a $1,000 and that's double the average Chinese salary. They're not gonna be able to tell how users are gonna react to such an incredibly expensive phone.
00:00:38
And so in the Chinese market, they expect a much more innovative product. They expect a lot gimmicks, they expect a lot of new and exciting features. In the last two years, since China went crazy for the iPhone 6. What happened was lots of local models started to catch up, such as Huawei and all of the sudden iPhone isn't inventive enough for the Chinese market.
00:01:01
And at the same time, it costs a lot more than local alternatives.>> Analyst predicted knock on effect from Apple's cost is phone to date. The rise of sales on credit for enthusiasts that just have to have the latest model.>> In the last two years since the iPhone 6 came out, there's been a boom in payment services, which allow people to buy in installments and these services didn't really exist in the years before.
00:01:23
So even though they may be looking at paying 10,000 yuan, over a thousand dollars, over a few years, that's something a lot of young Chinese consumers are more and more happy to do.>> Despite talk the new iPhones sports an advance touchscreen and wireless charging, those are features are already available in local phones.
00:01:42
Sparking scarce hype on social media web world and with reports of a possible supplier bottleneck at launch for Apple's once coveted handset, it maybe better luck next time.