FIRST AIRED: October 19, 2017

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>> Apple shares staggering downward on a staggered release date. I'm Steven Noas, with Reuters News here in San Francisco. When Apple announced its new iPhones last month, it did something it's never done before. It said there'd be two release dates. The release date for the iPhone 8, and the release date for the iPhone 10, which is the shiny new flagship device.
The question was would spreading them out that way depress sales of the iPhone 8 because people would naturally wanna wait for the newest, coolest device? It looks like the answer might be yes. We're seeing signs of weak iPhone 8 demand, as carriers like Verizon say that sales of new phones aren't quite what they used to be in this quarter.
So what we are gonna have to do is wait until November 3rd, when the iPhone 10 comes out so see how Apple season is really gonna go. Meantime, Apple stock is down about 3% on Thursday, a pretty big sign that Wall Street is questioning the wisdom of spreading out those two iPhone releases.