>> It's Amazon Prime Day, an online shopping event created by Amazon to push consumption. But this year, it's becoming a joke on social media with #PrimeDay on Twitter, mostly showing scathing comments about the platform not working. One user saying, quote, amazon not working, maybe it's a sign from the universe I shouldn't spend money on things I don't need.
And there are lots of pictures of puppies, as the glitch took shoppers to a page saying, SORRY, something went wrong on our end. According to at least one user in New York, the platform started acting up shortly after 3 PM Eastern time. Amazon stock, which hit an intraday high of $1,841 shortly before the problems hit social media, lost some ground.
Although it still marked a record high closing, it's not the first time Amazon hit a snafu on Prime Day. In 2016, some customers were unable to add discounted items to their shopping carts. Amazon acknowledged the problem, saying on Twitter some customers are having difficulty shopping, and we're working to resolve this issue quickly.