>> United Airlines CEO Oscar Munoz on Wednesday stated what many thought was obvious. A dog should have never died on board a plane.>> It should have never, ever happened. And I just wanna know everybody in the room here that, we take this deeply seriously, and we've announced immediate steps to makes sure that nothing like that happens again.
United faced backlash after a flight attendant ordered a pet owner to place a pet carrier, dog and all, in an overhead bin. The bulldog puppy, Coquito, died on the 3.5 hour flight.>> It feels absolutely amazing to finally have him back.>> That same week, there were two more pet mishaps.
Dogs transported in the cargo hold ended up at the wrong destinations. Munoz, on Wednesday, tried to repair the airline's battered public image.>> You have the right to demand the highest level of performance from us, we own that.>> An image still bruised by an incident last year when a 69 year old passenger was forcefully removed from his seat because the flight was overbooked.
>> No, no. What are you doing?>> Come on, come on, come on.>> On Wednesday, Munoz wrote out a long term strategy, including improved customer service, on board WiFi, and new airport lounges.